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Product launch venues

Product launch venues

If you want your product to shine, look no further than versatile Sydney Showground and the range of adaptable product launch venues on offer.

If you want your product to shine, look no further than versatile Sydney Showground and the range of adaptable product launch venues on offer. Product launch venues often require huge technical support and connectivity in spaces that are unusual. Sydney Showground has spaces perfect for product launch or brand launch. With a huge variety of different venue options, your only limit is your imagination. No other Sydney product launch venues offer the diverse and flexible space you can manipulate to suit your product launch or brand launch needs. Whether your product is huge earth moving equipment or delicate gem stones, venue choices at Sydney Showground will not overshadow your product. The Sydney product launch venues at Sydney Showground all include catering with award-winning produce, technical services, connectivity, security and utilities such as water, gas, compressed air supplies, and waste removal, enabling you to run creative and innovative activities during your brand launch. When planning a product or brand launch, it's the details that count. It's all the little things that make the event a big experience for everyone attending. Sydney Showground offers a complete range of product launch facilities, event planning, management, and guest services. Other launch venues may simply show you a space and draw up a contract. The award-winning team at Sydney Showground provide a dedicated manager from day one to help design your event from the ground up. A range of specialist services are available to enhance your launch, run by people with great knowledge of the venue and passion for their craft. They can offer assistance on everything from advice on traffic flow to liaising with relevant government authorities.

The Dome
Hubs 1, 2

Client services

The client services officer assigned to your product launch will oversee the smooth running of your event, coordinating traffic, road closures, loading dock movement, security, ticketing, transport, and cleaning.


Sydney Showground, through its links with the Royal Agricultural Society of NSW, has unrivalled access to the best Australian produce available. A wide range of options, from simple tasty working lunches to restaurant quality menus, are made with the finest fresh produce from around the country. Make your selection from the Sydney Showground Menu Compendium.

Technical services

Sydney Showground offers a range of specialist technical services with in-house electricians, plumbers, sign-makers, painters and maintenance crew at your disposal. Let your Event Manager know what you need and they'll take care of it.
Audio-visual, staging and production can be provided through the venue's preferred partner, Microhire. Ask your Event Manager for contact details.


The venue is equipped with full internet access, telephone, fax and EFTPOS lines for you to service you and your attendees. A number of options are available to suit a wide range of communication and IT requirements. Brief in your requirements and let Sydney Showground take care of the rest.


The Sydney Showground security team are experts at managing the complex challengesof big events and have an excellent working relationship with NSW Police. A 24-hour security control room with access to feeds from over 120 CCTV cameras across the precinct ensures the safety and security of guests.


Sydney Showground is experienced in hosting events with complex requirements. Our product launch venues are able to offer a number of specialist services, such as water, gas, compressed air supplies, and waste removal so you can concentrate on creativity.